John McCarthy is an experienced media professional currently serving as Opinion Editor and Online Senior Reporter at The Drum since June 2014, where responsibilities include writing about advertising, media, and marketing, focusing on unique and widely appealing angles. Additionally, McCarthy has been an Online Senior Reporter for Modern Marketing and Media since October 2018. Prior to this, McCarthy worked as a Freelance PR Consultant and Copywriter from January 2012 to March 2018, collaborating with football teams and small businesses to create social media campaigns, engage in copywriting, and provide graphic design support. McCarthy holds a BA in Multimedia Journalism with honors from Glasgow Caledonian University, completed in 2014.
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