Farren Benjamin is the CEO and founder of FarrWest Management, a full-service NFL Agent firm launched in September 2022, specializing in athlete representation, brand partnerships, and community impact initiatives. Farren Benjamin has successfully negotiated high-value marketing partnerships with Fortune 500 brands and oversees philanthropic strategies aligned with athletes' brand identities. In addition to leading FarrWest Management, Farren Benjamin is a member of The Post, an exclusive community for athletes turned business leaders, and WISE — Women in Sports and Events, which supports women in the sports industry. Farren Benjamin's previous experience includes senior roles at Tagboard, Independent Sports & Entertainment, and Twitter, contributing significantly to strategic partnerships and sports marketing efforts. Farren Benjamin holds a B.A. in Public Relations and a Master's degree in Communication Management from the University of Southern California.
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