Larry Reding is an accomplished business leader with extensive experience in sales and management across the transportation and automotive industries. Currently serving as Managing Partner at The Reding Group LLC since December 2019, Larry Reding focuses on driving stakeholder value by identifying operational inefficiencies. As a Certified Partner with The Predictive Index since July 2020, Larry Reding emphasizes aligning talent with business strategies to enhance organizational performance. Previously, Larry Reding held key leadership positions at Peterbilt Motors Company from 2006 to 2019, including National Sales Director, where strategic engagement with large fleets significantly expanded market presence. Larry Reding also served as Sales Director at PACCAR Leasing Company, and earlier as Vice President of Sales at Ryder Transportation. Larry Reding holds a Bachelor of Arts in Accounting from Loras College.
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