Chris Cottrell is a skilled professional with extensive experience in consumer insights, digital strategy, and communications within the sports sector. Since June 2022, Chris has served as the Consumer Insights & CRM Manager and Digital Channel Manager at The R&A. Prior to this, Chris was the Club, County and Membership Communications Manager at England Golf, where responsibilities included the development of membership communication strategies and management of membership for golf captains. Earlier roles include Head of Digital at Swim England, where Chris oversaw a significant increase in web traffic and digital revenue, and Web Content Manager at The Amateur Swimming Association, focusing on enhancing the promotion of domestic aquatics events. Chris also has experience as a digital news service writer for Team GB during the 2016 Olympics and held the position of Web & Social Media Editor for the LEN European Aquatics Championships. Chris holds a BSc in Psychology from the University of Reading.
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