Tom Firth

Tom Firth is a seasoned advertising professional with extensive experience in leadership roles. Currently, Tom serves as Founding Partner and CEO of M&C Saatchi Life, a position held since March 2021. Simultaneously, Tom has been a Council Member at the Institute of Practitioners in Advertising since March 2017. Prior to these roles, Tom contributed significantly to M&C Saatchi London from September 2000 to June 2022, where responsibilities included Managing Director, MD & Partner, and various account handling positions.