Laurence D. has an extensive work experience in the field of marketing. They started their career as an Executive Director of Marketing at Kaplan in 2010. They later served as the Global Head of Marketing at Home Learning College in 2011 and then as the Director of Marketing, International at ACTIVE Network from 2012 to 2014. Laurence then joined Sitecore as the Marketing Director, EMEA in 2014 and worked there until 2015. They then transitioned to a role as a Marketing Consultant for Start-Ups and served as the VP Marketing, International. In 2016, Laurence joined Vuture as the Vice President Global Marketing and later moved to Concep in 2020, where they held the same position. Laurence then served as the Group Marketing Director at ParentPay Group from 2021 to 2022. Currently, Laurence is Head of Global Marketing at elev8 education since 2022. Prior to that, they also hold the position of Chief Marketing Officer at ThirdEye Tech Limited from 2021.
Laurence D. has a comprehensive education history, specializing in the field of marketing and digital marketing.
In 1985, Laurence pursued a Master's degree in Marketing and Business, which they completed in 1990. During this period, Laurence studied in France, England, and the United States. This degree provided a solid foundation for their future endeavors in the field.
Following this, Laurence enrolled at San Diego State University in 2004 to pursue a Bachelor's degree in International Marketing. Laurence successfully completed their studies in 2006, further expanding their knowledge and expertise in the marketing realm.
In 2019, Laurence sought to enhance their skills in digital marketing and enrolled in the Digital Marketing Institute. Laurence embarked on a Master's degree program focused specifically on Digital Marketing, completing it in 2021.
Laurence didn't just stop at formal education; they also obtained several certifications to supplement their knowledge and stay up to date with industry trends. These certifications include "Marketing on Facebook" from LinkedIn in May 2021, "Inbound Marketing" and "Sales Enablement" from HubSpot in March 2021, "Content Marketing for Social Media" from LinkedIn in February 2021, "Agile Marketing" from Econsultancy in February 2016, and "Digital marketing automation and personalization" from Sitecore in 2014. Additionally, Laurence acquired certifications in "Animated Video Creation" and "Live Action Video Creation" from Animaker Inc in April 2022.
Although specific information is not provided about the obtained month and year for the certifications in "Digital marketing automation and personalisation" and "Google Analytics," it is evident that Laurence has consistently pursued opportunities to expand their knowledge and expertise in the field of marketing, both through formal education and additional certifications.
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