Lucy Bates possesses extensive experience in brand management and client insights, particularly in the FMCG, retail, and pharmaceutical sectors. After starting as a Trainee Client Executive at Kantar in 2019, Lucy progressed to roles such as Client Brand Insights Manager, guiding major brands to enhance growth through data-driven insights. Currently serving as a Category Manager at THIS™ and previously occupying roles at Migrant Leaders and Volkswagen Group UK Ltd, Lucy has demonstrated a strong ability to leverage marketing strategies and data analytics. Educational qualifications include a Bachelor's degree in Marketing and Management from the University of Sussex and specialized digital marketing coursework through Google.
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