Sam Rapp is a seasoned product design professional with extensive experience in leading design initiatives across various industries. Currently serving as a Product Design Consultant at Thrive since October 2024, Sam previously held multiple senior positions at Careem, including Head of Product Design and Senior Design Manager, where significant contributions were made to the development of the loyalty program, achieving a substantial increase in subscribers. Earlier roles include Assistant Vice President of User Experience Design at Mashreq Bank, focusing on innovative user experiences in the financial sector, and Lead User Experience & Service Designer at Emirates, where Sam significantly enhanced customer experience for Expo 2020. Sam's career began at Keytree, leading crucial design studies for CRM applications in collaboration with major companies. Educational credentials include degrees in Industrial, Product & Design Management from Lund University and Product Design from the University of Brighton.
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