Gary Westermark is a digital marketing strategist with a focus on 1:1 customer journey engagement for Fortune 500 companies. They served as Vice President & Marketing Manager at Bank of America from 1997 to 2000, and prior to that, as Senior Marketing Manager at American Express from 1991 to 1996. Currently, they are a Senior Manager of Consumer Marketing at TIAA, where they lead the digital advice delivery strategy and oversee personalized marketing campaigns. Gary also has experience from roles at Network Health, Liberty Mutual, EMI Strategic Marketing, and GRW Marketing, and is pursuing a BA in Political Science from the University of California, Berkeley, along with an MBA in Marketing & International Business from Columbia Business School.
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