Jason Lai

Jason Lai has over 20 years of experience in the sports and entertainment industry. Jason began their career in 1999 as a Coordinator, Team Marketing - CR for the New York Knicks. In the same year, they also worked as a Coordinator, Corporate Sponsorship & Activation for the New York Rangers. In 2000, they became an Account Executive, Marketing Partnerships for the National Hockey League. Two years later, they joined the National Basketball Association as a Sr. Manager, Team Marketing & Business Operations. In 2006, they moved to the New York Red Bulls, Major League Soccer, as a Senior Director, Sales and Fan Retention. In 2007, they worked for STATS LLC - ESPN as New Media Sales & Branding. In 2008, they joined the National Lacrosse League as Vice President, Team Business Development. In 2010, they became Executive Vice President at Hands On Sports & Entertainment. In 2012, they joined Collegiate Consulting, Learfield/IMG Company as Executive Vice President, Client Relations & Business Development. Finally, in 2015, they became SVP, Business Development at Ticket Evolution.

Jason Lai has a Double BBA from Pace University in Marketing (Advertising Promotions), New Business Development/Management. Jason also has an MBA from New York University.