Laura B. has extensive experience in performance marketing, currently serving as the Performance Marketing Director for Ticketmaster in the UK and Ireland since July 2014, following roles as Head of Performance Marketing and Biddable Media Manager. Laura has also contributed to diversity initiatives as the ERG Diversity Leader for Live Nation Entertainment, focusing on promoting cultural exchange and racial equality. Previous positions include International Account Planner at OMD EMEA, Digital Marketing Trainee at 77Agency, and Digital Music Analyst at Musicmetric. Laura holds multiple degrees, including a Master of Arts in International Business specialized in Music Business from London Metropolitan University and a Higher Diploma in Music Performance from ICMP.
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