LB

Lauren Buck

Vice President Partner Marketing

Lauren Buck is an accomplished marketing executive with extensive experience in sports partnerships and digital media. Beginning a career at Time Inc Strategic Communications, Lauren quickly moved on to managerial roles at Ernst & Young and the National Football League, where responsibilities included marketing strategy development and user acquisition. As Director of Digital Marketing at SiriusXM, Lauren drove customer engagement through data-informed strategies before advancing to Vice President of Sports Partnerships & Marketing, overseeing marketing across multiple sports channels and leading negotiations with major sports leagues. Currently serving as Vice President of Partner Marketing at Ticketmaster, Lauren holds a Master's degree in Sports Management from Columbia University and a Bachelor's degree in Business Administration from the University of Michigan.

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United States

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