Adelaide Carleton

Partnerships Lead - Growth at Tide

Adelaide Carleton has a diverse work experience that spans across various industries and roles. Adelaide began their career in 2006 as an International Student Centre Administrator at Auckland University of Technology. Adelaide then worked at YMCA Camp Duncan as a Camp Counselor and later joined Camp America as an Interviewer. In 2007, they joined Auckland University of Technology again, this time as a Programme Administrator and later as a Faculty Analyst and Timetabler. Adelaide excelled in their roles at the university and was recognized as Employee of the Year in 2014 for their work as an Academic Administrator.

In 2012, Adelaide co-owned and operated Ifonika Recordings, where they served as the Label/A&R Manager and Tour Manager. Adelaide successfully managed campaigns, budgets, and release scheduling for multiple artists and grew the artist roster. From 2015 to 2016, they worked as a Radio Host/DJ at George FM, New Zealand's leading dance and electronic music radio station.

Adelaide's experience in the music industry continued with roles at Bay Dreams and Synergy Artist Management. At Bay Dreams, they worked as an Artist Logistics Manager, scaling logistics and managing a team of artist drivers for large-scale music festivals. At Synergy Artist Management, they worked as an Artist Management Assistant.

In 2016, Adelaide joined Audiology Touring as an Event Project Manager, where they managed more than 30 live events and handled logistics for over 250 artists. Adelaide then transitioned to Tide, where they held various roles, including Event Assistant, Project Lead in Partnerships and Marketing, Partnerships Manager, Senior Partnerships Manager, and currently, the Partnerships Lead - Growth. In their current role, they are responsible for scaling revenue and customer acquisition by partnering with new and existing partners.

Overall, Adelaide Carleton's work experience showcases their versatility, strong project management skills, and ability to excel in different industries and roles.

Adelaide Carleton's education history began in 2001 when they enrolled at Avondale College. Adelaide attended the college for four years, but no specific degree or field of study is mentioned. In 2009, Adelaide joined the SAE Institute Auckland, where they pursued a diploma in Audio Engineering, completing it in 2011. In that same year, they enrolled at Euroasia Auckland to further their language skills, focusing on Italian, and achieved a level 6 proficiency. After a break from formal education, Adelaide returned to pursue their interest in Artist Management in 2019 at Berklee College of Music. Although no degree or field of study is specified for this program, it marks another significant step in their education journey.

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Timeline

  • Partnerships Lead - Growth

    August, 2023 - present

  • Senior Partnerships Manager

    January, 2022

  • Partnerships Manager

    May, 2020

  • Project Lead Partnerships Marketing

    June, 2019

  • Event Assistant

    May, 2019

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