Hakim D. is a seasoned marketing professional with extensive experience in performance marketing, growth marketing, and brand strategy across various industries. Currently serving as Performance Marketing Lead at Tide since March 2024, Hakim D. specializes in data-driven strategies for customer growth in credit services. Previously, as Growth Marketing Manager at Allica Bank, Hakim D. focused on customer acquisition for lending products. Experience at Skills Alliance as Associate Director of Global Marketing highlighted skills in managing global branding and marketing strategies, while earlier roles at companies like KennedyPearce Consulting and Powa Technologies contributed to expertise in digital marketing, compliance, and IT service management. Hakim D. holds a Bachelor's degree in International Business and Marketing from Fox School of Business and a Master's in International Business Management from CEFAM. Additional training in Adobe software complements a versatile marketing background.
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