TikTok
David McCarthy currently works at TikTok in Monetization Product Partnerships since July 2025. Prior to this role, McCarthy served as a Consultant in Platform Strategy at Bullrock, where responsibilities included a comprehensive brand platform narrative overhaul for a renewable energy investment platform. Previous positions at Sprinklr included Global Principal Technologist for the Marketing Product Suite, where McCarthy led product strategy and operations, as well as serving as Manager of Solutions Consulting and Lead Consultant for Advertising in the USA. McCarthy also held an advisory role at fethr and worked at Spotify on market and revenue growth across several European countries. Educational qualifications include a Bachelor of Commerce in International Business from the University of Galway and a Bachelor's Degree in Business Administration and Management from the University of Valencia.
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