Else Luisman

Else Luisman is currently the Head of Beauty, CPG & Travel at TikTok, where they manage teams in the Amsterdam office. Previously, they served as a Brand Partnerships Manager NL and an SMB Account Manager at TikTok, focusing on building partnerships and enhancing advertising performance for clients. Else has also held positions as a Creative Producer at Havas Lemz and an Account Manager at INDIE, overseeing creative campaigns and managing projects. They hold a degree in Media, Informatie & Communicatie from Hogeschool Saxion and have completed a minor at Jönköping University.