Giulia Yang

Giulia Yang is an experienced professional in partnership development and e-commerce, currently serving as Partnership Growth Lead at TikTok Shop and as a Business Development and Operation Manager at ByteDance. Since November 2020, Giulia has contributed to building comprehensive e-commerce solutions, launching initiatives such as TikTok Shoppable Livestream in the U.K. and establishing global partnerships in Southern Europe. Prior experience includes a significant role at Triboo Group as Senior Project Manager, where Giulia pioneered digital marketing strategies for Chinese enterprises in Italy. Academic credentials include a Master of Fine Arts from Saïd Business School, University of Oxford, alongside various language and project management qualifications. Giulia's expertise spans digital marketing, e-commerce, and strategic partnerships, with a strong foundation in creative execution and event management within the luxury and travel sectors.