Jorge Taboada is the Head of Operations for Spanish Speaking LATAM at TikTok, where they leverage 20 years of experience in digital transformation, focusing on digital content and advertising. Jorge has held significant positions at companies such as El Heraldo de México, where they served as Digital Director, and TelevisaUnivision, where they were the Director General de Contenidos Digitales. With a background in journalism and engineering, Jorge has a proven track record in developing editorial teams and strategies across various digital platforms, ensuring successful partnerships and effective C-level relationships. They hold degrees from Universidad Iberoamericana and the University of California, Berkeley.
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