Sam Sur is a creative storyteller with a passion for entertainment and pop culture, currently serving as the Communications Manager for LIVE Creator Publicity at TikTok since 2025. Previously, Sam held positions as a Publicist for Nickelodeon and a Public Relations Coordinator at Warner Bros. Discovery. Sam has also interned with NBCUniversal Media, Turner, and The Walt Disney Company, contributing to campaigns for iconic franchises like SpongeBob SquarePants and Avatar: The Last Airbender. Sam earned a Bachelor of Arts in Public Relations/Image Management from the University of Southern California.
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