Simon Dean

Simon Dean is the Chief of Staff and Program Manager for TikTok in the DACH and Central Europe regions, where they are responsible for identifying and developing new business opportunities to enhance the advertising business. With extensive experience in the mobile and media industries, Simon previously served as the Senior Practice Lead Media at Telefónica Germany, overseeing innovative mobile media products based on data insights. Earlier in their career, Simon led the mobile content business at O2 UK and has held roles at BT and StarHub, where they managed product launches and partnerships across Asia and Europe. Simon is currently pursuing a BA(Hons) in Business Administration and Management at the University of Lincoln.