Sofia Hernandez

Sofia Hernandez is an innovative business leader and public speaker, currently serving as the Global Head of Business Marketing and Commercial Partnerships at TikTok. With a strong background in integrated marketing, they previously held leadership roles at BBDO Worldwide, Leo Burnett, and MRY, where they drove impactful campaigns for major brands. Sofia is also a co-founder of Black On Black, a socially-conscious clothing line, and a founding member of Chief, which supports women in leadership. Additionally, they serve as a board member for The One Club for Creativity and have held a position on the Board of Directors at Suzy. Sofia earned a degree in Business Marketing from DePaul University.