William King is currently the Monetization Strategy & Operations Manager at TikTok, where they focus on FY25 planning and EUI policy. Previously, they served as a Strategy & Finance Manager at Amazon, leading the strategy and finance for Amazon Ads in Germany and overseeing a significant revenue stream. With a background in finance and analytics, they have also gained experience through various roles, including a corporate position at L'Oréal and an analytics internship at Edge by Ascential. William holds a Bachelor of Arts in Business Management with First Class Honours from the University of Newcastle.
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