Colin Whyte

Colin Whyte is an experienced marketing and brand management professional with a diverse background in the cannabis industry and retail. Currently serving as an Associate Brand Manager at Tilray Brands, Inc. since July 2023, Colin previously held positions such as Marketing Manager at Other People's Pot, where significant marketing initiatives were developed and executed. As an Owner of Cauli, an online lifestyle brand, Colin showcased entrepreneurial skills while earlier roles included Master Data Analyst and Data Maintenance Coordinator at Tilray and OCS Ontario Cannabis Store, respectively. Colin has a solid foundation in buying and merchandising, demonstrated through roles at Above Ground Art Supplies, Sears Canada, and Philistine. Educational qualifications include certificates in Digital Media Skills from OCAD University and Media Fundamentals from Sheridan College, along with studies at George Brown College.