Anna Birch is an experienced Merchandiser currently working at Timberland since September 2013, where roles have included Merchandiser for Footwear Direct-to-Consumer (DTC) AMER and Associate Merchandising Manager for Women’s Apparel & Footwear. Key responsibilities involve leveraging consumer insights, driving merchandising plans, and managing the Go to Market Calendar to enhance sales growth and consumer experience. Previously, Anna served as the Senior Store Planner for Women’s & Kid’s Footwear and as an Allocation Analyst, focusing on product life-cycle management and inventory optimization. Anna started as an Assistant Product Manager at Garnet Hill and gained early experience as a Sales Associate at Crate & Barrel and a Merchandise Intern at Garnet Hill. Anna holds a Bachelor of Science in Fashion Merchandising & Retail Marketing from Johnson & Wales University and participated in a study abroad program at Nuova Accademia Di Belle Arti Milano. Additionally, Anna is a member of Timberland's Service Corp, contributing to community service initiatives.
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