Ivy Chen

Ivy Chen is an accomplished marketing professional with extensive experience across various organizations. Currently serving as the Marketing Director at 十三余 since March 2022, Ivy leads a marketing team focused on enhancing brand awareness and driving sales of key products. In addition to this role, Ivy has been a Brand Communication Senior Manager at 添柏岚 since December 2020 and has held several significant positions at Nike, including Membership Engagement & Marketing Senior Manager since April 2019 and Digital Manager from February 2015 to 2019. Prior experience includes the position of Digital Marketing Manager at Crocs from February 2012 to February 2015. Ivy holds a Master's degree in Communication from Nanjing University and a Master's degree in Data Mining & Analysis from Shanghai University of Finance and Economics.