John Baratta

John Baratta is an independent consultant at JRB Management Consulting, where they have been providing expertise since 2017. They previously served as President of Consumer Replacement Tire at Bridgestone Americas from 2008 to 2017, overseeing the complete P&L for the replacement tire business in the US and Canada. Prior to this role, John held various positions within Bridgestone’s retail operations, culminating in significant leadership roles including VP of Sales. John holds a Bachelor's degree in Business Administration and Management from Furman University, where they continue their education. Additionally, they serve as a board member at TireHub.