Cédric Bonnet is a seasoned marketing and business development leader currently serving as the Strategic Marketing and Business Development Manager for Transports publics de la région lausannoise. With a robust background in marketing, Cédric has driven growth and developed innovative strategies for various premium brands, particularly in B2B and B2C markets. Past roles include Senior Brand and Marketing Advisor at Bombardier Recreational Products and Marketing, Product, Brand Content & Consumer Experience Manager EMEA at BRP, where Cédric excelled in cross-functional team leadership and digital marketing initiatives. Cédric holds a master's degree in Communication and PR from Université Jean Monnet Saint-Etienne.
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