Eric Sobolewski is an experienced professional specializing in data, technology, and performance marketing. Currently, Eric serves as the Head of Data, Technology & Performance Marketing at TLGG, where responsibilities include building an integrated department and transforming TLGG into a data-driven organization. With a background that includes leadership roles such as Head of Data at Visual Meta GmbH and Head of Consulting at LEROI Consulting, Eric has extensive experience in managing data departments and developing comprehensive data strategies. Additionally, Eric operates Eric Sobolewski Consulting as a Data Strategy Consultant and Interim Manager, focusing on delivering data-driven solutions. Eric holds advanced degrees including a Master of Business Administration and has pursued a PhD in Behavioral Economics.
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TLGG Agency
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Founded in Berlin in 2008, TLGG was the first digital agency to capture the extent and scope of the digital revolution. From a spontaneous venture, TLGG quickly became a rewarded driver of digital brand communication and client experience, combining the strengths of a creative agency and a digital consultancy under one roof and introducing it globally. Over the years, TLGG has led the global social communications activities of Lufthansa and BMW, advised E.ON on digital transformation and created editorial excellence for insurance, finance, FMCG, event, lifestyle and technology brands. Midem Marketing Award, Cannes Lion, German Prize for Online Communication - the agency's award-winning data-driven branding work covers digital brand management, storytelling, content marketing and customer experience management. The service portfolio includes strategy development, conception, production, playout and media control. This is currently appreciated by diverse brands and companies such as Montblanc, Swisscom, fritz-kola und BARMER. TLGG is led by Christoph Bornschein. TLGG is part of the global agency network Omnicom and a member of the German Association of Communications Agencies GWA
