Bethan Ellis is a seasoned marketing professional with extensive experience in data management. Currently serving as Senior Data Manager at The Marketing Practice since July 2017, Bethan oversees the daily management of marketing databases and is responsible for data acquisition, CRM management, data governance, and campaign reporting. Key achievements include enhancing campaign performance through data analysis, delivering client reports via Power BI dashboards, and collaborating with the Demand Generation team to optimize data and operational platforms. Prior experience includes roles as Data Executive while travelling and as Marketing Assistant at Copeland Select. Bethan's educational background includes studies at Oxford College of Marketing and Worcester Sixth Form College.
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