Caitlin Vassallo

Caitlin Vassallo is a seasoned copywriting professional with extensive experience in crafting compelling content across various industries. Currently serving as a Senior Copywriter at The Marketing Practice since January 2023, Caitlin leads campaign concepting and collaborates with creatives, strategists, and senior management to produce copy for diverse formats including print and digital media. Previous roles include Senior Storyteller and Storyteller at 90octane, as well as a Copywriter at Hey Mr. Digital Media, specializing in social media content for real estate and finance. Caitlin has also held positions as Content and Social Media Specialist at Karsh Hagan, and Copywriter and Content Strategist at Annabel Media, where cross-platform strategies were developed. Early career experience includes a Copywriter role at GrowthWeaver and as an Interactive Production Apprentice at Made Movement. Caitlin holds a Bachelor's degree in English from the University of Colorado Boulder, earned in 2015.