Calista Craig is an experienced marketing professional with a strong background in account management and research. Currently serving as an Account Manager at The Marketing Practice since January 2021, Calista has developed skills in client relations and project execution through previous roles including Account Executive and Graduate Executive. Prior experience includes working as a Research Assistant at Interact Analysis, where website usability was enhanced, and SEO strategies were implemented. Additionally, Calista's background features a role as a Student Brand Ambassador for Siemens and a Route to Market Undergraduate position at E.ON UK, where collaboration across departments facilitated successful product launches. Calista holds a Bachelor's degree in Advertising and Marketing with Professional Practice from the University of Lincoln, supported by early experience as a Course Representative and Business Support Assistant.
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