Pim Spaanderman

Pim Spaanderman is an accomplished professional with extensive experience in digital transformation and e-commerce management. Currently serving as Managing Director of the Consumer Business Unit at TomTom since November 2014, Pim oversees the full P&L while driving the transition to subscription and app-based solutions. Previous roles at TomTom include Vice President of Growth Marketing & Direct Sales and Global E-Commerce Director, where Pim focused on data-driven marketing strategies and enhancing e-commerce activities. In addition to significant contributions at TomTom, Pim has a background in digital consultancy, having owned Digital-supply.nl and served as a Sr. Digital Consultant at The AccelerationGroup. Notable earlier positions include co-founding Hotgsm.be, managing e-commerce at Telfort, and leading digital marketing at Lycos Europe. Pim Spaanderman holds a degree from Inholland University of Applied Sciences.