Yasser Munir

Yasser Munir is a seasoned professional in digital marketing and data analysis, currently serving as Lead Data Analyst at TomTom since December 2019, previously holding the position of Senior Web Analyst. Prior to this role, Yasser worked at DPG Media as Digital Marketing Manager and Specialist for Reclamefolder.nl, and at Simpel.nl as Digital Marketeer, where responsibilities included planning and executing comprehensive digital marketing strategies and measuring campaign performance. Earlier experience includes roles at Sam Media as Interim Digital Marketing Coordinator and at Weasler Engineering as Digital Marketing Graduate, focusing on branding and SEO strategy. Yasser began a career in hospitality management, with formative experiences as Assistant Food and Beverage Manager at Van der Valk Avifauna and as a Management Intern at Disneyland Paris. Yasser holds a BBA in International Business and Management Studies from Arnhem Business School, and a Bachelor of Business Administration from Akita International University, complemented by a background in hospitality from Hotelschool The Hague.