Chip Fiess

Chip Fiess is a Conversion Rate Optimization Manager at tonies USA, where they focus on ecommerce optimization, A/B testing, and web analytics. With extensive experience in digital analytics, they previously held roles at L.L.Bean, Dell Technologies, IDEXX, and Gardener's Supply Company, leading initiatives that enhanced conversion rates and improved customer experiences. Chip's expertise includes Adobe Analytics, Tableau, SQL, and Google Analytics, allowing for data-driven insights that drive revenue growth. They earned a B.S. in Business Administration with a concentration in International Management from the University of Vermont.