Anina Botha is a seasoned professional with extensive experience in product development and design management. As the founder of Ten Slash One since 2019, Anina focuses on providing solutions for early SaaS startups and helps companies rapidly launch MVPs, enhance user retention, and analyze product growth. Anina is also an active angel investor with LUMUS Investment Collective and The Council, and serves as a startup product growth mentor at GrowthMentor. In addition, Anina is recognized as a UX Strategist at Toptal, a member of Female Invest, and the creator of the Startup Design Community. Previous roles include Product Value Proposition & Experience Specialist at Yara International and Product Design Coach at Allora Collective. Anina holds a BA in Socio Informatics from Stellenbosch University.
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