Lance Ward

Lance Ward serves as the Global Head of Negotiation at Total Negotiation Group since October 2025, focusing on enhancing client profitability through capability and advisory solutions. Previously, as Managing Partner and Executive Vice President - Consulting at The Gap Partnership from July 2019 to April 2025, Lance spearheaded commercial go-to-market strategies and transformed the Americas division into a professional services firm. With extensive experience in the retail sector, Lance held the position of Vice President at The Gap Partnership from 2013 to 2019, driving significant revenue growth and securing partnerships with leading US retailers. Earlier roles include President of Carbon Solutions, President of BodyBlocks Nutrition Systems, and positions at Siebel Systems, Accel-KKR, Arthur Andersen, and McKinsey & Company. Lance holds an MBA from Harvard Business School and a BS in Mechanical Engineering from Stanford University.