The Data and Analytics Team at Tower Ltd is responsible for leveraging data to drive decision-making and enhance customer experiences across the company's insurance products. This team collects and analyzes data from various sources, including user interactions with the SmartDriver application, to identify trends and insights that inform strategic initiatives. By employing advanced analytics and business intelligence tools, they ensure the accuracy of data reporting and contribute to the continuous improvement of service offerings in both New Zealand and the Pacific region.
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