Cameron Yoshimura

Cameron Yoshimura is an accomplished professional in audience planning and strategy with extensive experience in the media industry. Currently serving as Associate Director of Audience Planning and Associate Director of Strategy - Global at T&P𝑚 since July 2019, Cameron has previously held roles such as Audience Planning & Strategy Manager and Freelance Strategy Manager. Prior experience includes a tenure at Carat USA from September 2016 to February 2019 as a Communications Planning Associate, where Cameron developed global strategies and media plans for significant clients such as Xbox, managing a substantial annual budget. Cameron's earlier role as a Communications Planning Assistant involved building US media plans for major Xbox titles and collaborating with various teams to execute strategies. Cameron holds a Bachelor of Arts degree in Philosophy from the University of California, Riverside.