Mark Cochrane

Mark Cochrane is an accomplished media strategist with extensive experience in the communications and marketing sectors. Currently serving as Head of Media Strategy at T&P, Mark leads integrated communications and media strategy for prominent automotive clients, leveraging AI-powered approaches for brand growth. Previously, Mark held the position of Global Head of Strategy at Electronic Arts, where oversight of media planning for major gaming titles was key. Additional roles include Head of Strategy for Initiative EMEA, as well as leadership positions at Greenhouse GroupM, MediaCom, and Carat, focusing on data-driven marketing and innovative communication strategies. Mark's early career included communications planning at dunnhumby and account management roles at various advertising agencies. Educational background includes a BSc in Geography from The University of Manchester and a Leadership award from the Manchester & Salford Universities Royal Naval Unit.