Track
Adam Fraser has a strong background in marketing and account management, with experience at various agencies such as TrackDDB, Rivet, and Wunderman. Adam currently holds the position of VP, Group Account Director at TrackDDB, where Adam leads a team of CRM experts in creating targeted and effective communications for clients. Adam's education includes a CMA Direct Marketing Certificate, a CMA E-Marketing Certificate, and a degree in Advertising & IMC from St. Lawrence College.
Track
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Track connects people to brands through experiences that are the most relevant to them wherever they are on their journey. We believe marketing should be done in service of the customer, their experience, and their unique journey. And that what creates customer value can be used to create long-tern business value as well.