Track
Gavin Bayley is an experienced executive who has worked in various advertising agencies in leadership roles. Currently the EVP at TrackDDB, Gavin leads the account management and is the Country lead for Mercedes-Benz Canada. Gavin has a strong track record of developing high-performing teams, fostering client relationships, and delivering strategic solutions that exceed client expectations. Prior to their current role, Gavin held positions at Publicis Emil, Leo Burnett, Y&R, Grip Limited, and MacLaren McCann, overseeing business across multiple categories and leading various client accounts such as Procter & Gamble, BMO, and General Motors.
Track
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Track connects people to brands through experiences that are the most relevant to them wherever they are on their journey. We believe marketing should be done in service of the customer, their experience, and their unique journey. And that what creates customer value can be used to create long-tern business value as well.