Charles Var

Charles Var currently serves as Chief Revenue Officer and EVP of Marketing and Demand Generation at TrackVia, Inc., leading comprehensive marketing efforts to drive demand and revenue since August 2019. Previously, Charles held the position of Chief Marketing Officer at SyncHR, where a restructured go-to-market strategy enhanced company growth prior to its acquisition by PrimePay. Charles also significantly impacted TrackVia, Inc. as VP of Marketing from 2011 to 2017, increasing inbound leads and achieving recognition in key industry reports. Earlier career stages included roles at McAfee, Symantec, Intuit, and Sega of America, spanning marketing and communications capacities. Charles holds a Bachelor of Arts in Communication from Chapman University and additional certification from the Project Management Institute.