Michelle Erikson

Michelle Erikson is currently an MBA student at the University of Michigan's Ross School of Business, focusing on venture capital, entrepreneurship, and growth strategy. With over 10 years of experience in business development and growth marketing, they have held various roles, including Founding Team Member and Vice President at Straylight Capital, where they support early-stage startups in the outdoor innovation sector. Michelle's previous positions include Director of Marketing Integration at University of Michigan Athletics and Venture Fellow at Detroit Venture Partners. They have demonstrated expertise in creating effective marketing campaigns, connecting communities of entrepreneurs, and leveraging technology for positive impact.