For more than 30 years, Trainers Choice has built a reputation for delivering high-quality, innovative, and high-value sports medicine products. As a market leader in Canada, the company continues to dominate its niche with a nationally distributed and widely recognized brand, supported by a growing portfolio of premium products.

Our commitment to innovation has brought several game-changing products to market, including DrCool recovery wraps, QALO lifestyle rings, recovery socks, and the Trainers Choice Copper line.

Product Development Expertise

Trainers Choice brings together a multidisciplinary team of orthopaedic surgeons, physiotherapists, occupational therapists, athletic therapists, and sports medicine physicians. This team-led approach has enabled us to design functional, supportive, and comfortable products that have been central to our long-term success.

Sales & Marketing Services

We are a trusted vendor partner with many of Canada’s top retailers across Pharmacy, Grocery, Mass, Club, and Sporting Goods channels. Our sales and marketing capabilities include:

Head office account management

Business development

Product launches

Field sales

Trade marketing and program development

Consumer marketing programs

Trade shows and seminars

Company-owned and managed customer service team

Private Label Manufacturing & Innovation

We offer full private label product development for partners seeking quality, expertise, and speed-to-market.

Distribution & Broker Partner Services

As a distributor and/or broker, Trainers Choice provides a complete one-stop solution for:

Sales and marketing

Regulatory support

Logistics and administration

GS1–ECC Net setup and administration

SPS Commerce and EDI setup and administration

USA and Canada customs brokerage

Regulatory services including packaging, product compliance, site licensing, and Health Canada requirements

Natural Health Products (NHP) site licensing

Trainers Choice

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