At Transitions Optical we help people live more vibrant lives by enhancing their vision and the way they perceive light. 

We were the first to successfully commercialise a plastic photochromic lens in 1990 and our talented people continue to make significant advances in colour science and lens materials, creating a better photochromic experience that’s available to more people. Through our partnerships with optical industry leaders, we offer adaptive solutions in the widest selection of designs and materials, covering hundreds of lens combinations. 

Our industry leading eyeglass brands are well known; Transitions® Signature®, Transitions® Vantage® and Transitions® XTRActive®. And we don’t stop there; we also make adaptive sunwear and motorcycle helmet shields.

Transitions Optical is part of the Essilor Group.

Eyewear

Transitions Optical

Transitions Optical's headquarters in Pinellas Park, FL, United States

This department focuses on the research and development of new products and technologies.

Product Development

The Engineering and R&D Team at Transitions Optical is responsible for innovating and advancing photochromic lens technology. This team focuses on developing new materials, improving lens performance, and scaling up production processes. They work on automation, quality assurance, and the industrialization of new products, ensuring the highest standards of reliability and efficiency. Members collaborate closely on creating adaptive lens solutions, conducting research on trans-polarizing technologies, and integrating advanced data science techniques to enhance product offerings and operational performance.

Engineering and R&D Team

The Marketing Team at Transitions Optical is responsible for developing and executing strategic marketing initiatives to enhance brand awareness and drive sales. They manage trade shows, events, educational programs, digital content, and in-store customer experiences across various regions, including North America, Latin America, Europe, the Middle East, Turkey, Africa, and Russia. The team collaborates with optical industry partners to promote adaptive lens solutions, ensuring that marketing efforts align with the company's mission to enhance vision and perception of light.

Marketing Team

The Sales and Marketing team at Transitions Optical is responsible for developing and implementing strategies to drive product awareness, market penetration, and revenue growth. They manage relationships with key optical industry leaders, execute marketing campaigns across regions, analyze sales data, and tailor adaptive solutions to meet consumer needs. This team ensures that the company's innovative photochromic lenses and adaptive eyewear gain maximum visibility and reach a broad audience globally.

Sales and Marketing

This department manages employee relations, recruitment, training, and organizational development.

Human Resources

The Information Technology Team at Transitions Optical ensures the reliability, security, and efficiency of the company's global IT infrastructure. Their responsibilities include managing and maintaining hardware and software systems, supporting business operations through IT solutions, optimizing processes for data management, and facilitating seamless global communication and collaboration. They play a critical role in advancing technological capabilities, allowing the company to innovate in photochromic lens technology and rapidly address market needs.

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Other teams

Engineering and R&D Team

Marketing Team

Sales and Marketing

Human Resources

Information Technology Team