Pratyush Soni is a seasoned professional in digital marketing and business leadership, currently serving as the Business Director for the Malaysian Airlines Group at Trapper since August 2025. Prior experience includes notable positions such as Regional Digital Lead for Mondelez and Digital Lead for Wavemaker Malaysia, where strategic partnerships were developed to enhance market reach and optimize conversion rates. Soni previously held roles as Associate Director at Omnicom Media Group, managing performance teams for prominent brands, and served as Senior Manager for Search & Social at GroupM. Early career experiences include managerial roles in branding and performance marketing, as well as business development. Soni holds a PGPM/PGDM in Marketing from IEIBS and a Bachelor's in Pharmacy from RAJEEV ACADEMY FOR PHARMACY, complemented by a strong academic background in business and management.
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