Luke E.

Digital Product Manager - Commerce

Luke E. is a seasoned digital product manager specializing in eCommerce with extensive experience in leading digital initiatives across multiple industries. Currently serving as the Digital Product Manager for Treasury Wine Estates since March 2019, Luke has previously held influential roles at Adairs Retail Group, where leadership encompassed the entire digital function, and Accent Group Limited, managing eCommerce for numerous renowned footwear brands. Earlier experiences include positions at Reid Bikes Limited, where significant improvements in digital platforms were achieved, and Canningvale Australia Pty Ltd, where sales conversion rates were enhanced through website development. Additional expertise stems from roles at ROI.COM.AU Growth Agency and founding an online retail startup, complemented by a Bachelor’s degree in Business from RMIT University.

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