Jim Cameron

Director at Treble

Jim has over 10 years of experience in B2B tech relations, working with companies ranging from early stage startups to some of the biggest tech companies in the world. He works hand-in-hand with clients to build their unique narratives and increase visibility for their solutions and executive thought leadership. Jim’s expertise in B2B and enterprise technology stems from his passion to tell the stories about the groundbreaking technologies working behind the scenes that would otherwise get overlooked by general audiences. One of his key skills is helping startups achieve successful launches from stealth: creating the right messaging and media relations strategy, media training executives, overseeing execution, and building a program that scales with the client’s business. Some of his other career highlights include running an EV startup’s CES media program with only three weeks to prepare, helping a major cloud provider build its analyst relations program from the ground up, and developing a multi-prong education program to enable a log analytics company resolve an ongoing crisis regarding misuse of its open-source platform.

<p>On top of securing coverage with top-tier business and technology publications such as the Wall Street Journal, Reuters, VentureBeat and others, he’s also connected companies with key verticals and trade publications to speak directly to target buyers and customer segments in channel, financial services, manufacturing, and others. A Silicon Valley native, he has a bachelor’s degree in journalism from Cal Poly San Luis Obispo and now resides in San Diego where he enjoys hiking, paddleboarding, and spending time with his golden retriever

Timeline

  • Director

    Current role

View in org chart