Anand B

Anand B is a seasoned analytics professional with extensive experience in consulting and pre-sales within the Consumer Packaged Goods (CPG) sector at Tredence Inc., where Anand has served as Senior Manager since June 2014. Prior to this role, Anand held multiple positions at Mu Sigma from May 2012 to June 2014, culminating as a Senior Business Analyst, and gained expertise in market mix modeling, promotional campaign design, time series modeling, customer segmentation, and sales force sizing, utilizing tools such as SAS, Excel, Tableau, and SQL. Anand holds a Bachelor of Technology (B.Tech.) degree in Computer Science from the National Institute of Technology Durgapur, awarded in 2012.