Ali Atrash

Co-Founder & COO at Trella

Ali Atrash is the co-founder and COO of Trella, a logistics platform that helps businesses in the Middle East and Africa move their products more efficiently. Prior to Trella, Atrash was the regional head of shared rides at Uber, where they launched and expanded Uber's first Global High Capacity Vehicle product across the Middle East and Africa.

Before Uber, Atrash co-founded 3Bont, a football content hub that collected and united news and social media content, videos, highlights and live scores in one single tailored timeline. 3Bont was a finalist at The MIT Arab Startup Competition '16 and was incubated at TIEC.

Prior to 3Bont, Atrash was the managing partner at Jeebly, a social enterprise that connected underprivileged women with employment opportunities.

Atrash has also interned at the Center for Remote Sensing at Boston University.

Ali Atrash received a Bachelor of Science in Mechanical Engineering from Penn State University and a Bachelor of Science in Mechanical Engineering from Texas A&M University. Ali is currently pursuing a Leadership & Strategy degree from Harvard Business School Online.

Ali Atrash reports to Omar Hagrass, Co-Founder & CEO. Some of their coworkers include Dave Kitley - Head of Strategy, People & Planning, Hatem Sabry - CFO, and Pierre Saad - Co-Founder & CTO.

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  • Co-Founder & COO

    Current role

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